Bruce Lund has trained thousands of professionals all over the country as a business professor, career author, speaker, and sales trainer for more than a decade. Bruce has one basic belief that trained people consistently outperform untrained people. Because of this belief, Bruce founded the widely popular 90-Day Sales Manager™ coaching program that specializes in sales onboarding and entrepreneur training. It is essentially the P90x of sales training. He was formerly a vice-president for Micheal Burt Enterprises.
In today’s episode, we discuss:
- How being a college student-athlete helped him in business
- What makes “90-Day Sales Manager” different
- Working for Coach Micheal Burt (episode 022)
- Why he chose Denver to start his business

Ruston Pierce is the Head of School at highly regarded Mount Pisgah Christian School just outside of Atlanta, Georgia. He was hired at Mount Pisgah in January of 2017. Ruston has created an innovative leadership development program for his staff. The RISE (Reach, Inspire, Serve, Equip) program accepts only a limited number of staff per year. Staff members have to complete an application process with the goal of finding the right staff members each year to go through the program. The program helps staff members develop their leadership skills so that they can be better in their current positions but also be more prepared for future advancement opportunities. Before coming to Mount Pisgah, Ruston spent time as the Head of School at Concord Christian School in Knoxville, TN. Concord Christian was recognized as the fastest growing private school in the city, moving from 11th to a 2nd overall ranking among private schools in Knoxville over a 3-year span as ranked by the Knoxville Business Journal. During his tenure, the school completed a strategic marketing plan, successfully renewed dual accreditation, initiated a recent capital campaign, expanded marketing and social media plans while doubling enrollment to approximately 1,200 students across all divisions. Ruston also served as the Director of Dual Enrollment at Bryan College, Director of Development and Assistant Principal at Grace Baptist Academy, Dean of Student Affairs at Silverdale Baptist Academy and as a member of the Young Life staff.
